It’s a risky strategy that puts a premium on moving quickly rather than cautiously in the face of ambiguity. Chris’ stated goal in life is to assist “interesting individuals in doing fascinating things.” He’s been blogging for almost a decade now, covering everything from the state of happiness in Silicon Valley to the role of psychology in entrepreneurship for sites like TechCrunch and VentureBeat.īlitzscaling is ideal for businesses for whom rapid expansion is a top priority, as it provides both a broad conceptual framework and actionable techniques to get there. Since then, he has made it his mission to improve the quality of life for his fellow professionals in the business and technology sectors. As a result, Stanford University gave him two honors bachelor of arts degrees and Harvard Business School named him a Baker Scholar. Forbes estimated Hoffman’s net worth to be $1.8 billion as of the previous year, placing him at number 1,349 on their list of the world’s richest people.Ĭhris Yeh was one of the best students in college. He used to work for PayPal and is now a partner at the venture capital firm Greylock Partners.

Reid Hoffman is one of the people who started LinkedIn. The authors, Reid Hoffman and Chris Yeh are a pair of Stanford University alums. This kind of example, along with several entrepreneur case studies, can be found all through the book. Search engines like Google, professional networking sites like LinkedIn, and social media sites like Facebook have all leveraged these methods to quickly double in size.

The methods in the book are meant to help you grow an existing business or bring an idea to market. The writers of this book think that if you apply the methods they provide in their work, you will be able to stand out from the crowd. “Blitzscaling” is the codename for this strategy. The people who wrote Blitzscaling say that their book is the key to quickly starting and growing businesses that make a lot of money.

Blitzscaling stanford